So, the time of year is upon us where, I love to get the girls off the school bus in the afternoon and bring them home to a festive, cosy looking house and let them watch some children’s TV with a lovely mug of Nuttella hot chocolate and a mince-pie. Ahhhhh, lovely. It’s hard work going to school, don’t you know?
The peace does not last long though, because as soon as the adverts come on I am practically deafened by screeches and squeals of “I want that, I want that!!!” It doesn’t matter what the advert is for, (it could be for a shiny turd, as far as they’re concerned) they want it. Even Frankie, who can’t even say ‘Mammy’ properly (he says Ma-eee) is word-perfectly eloquent as he joins in with his sisters in bellowing:
I WANT THAT!!!!!
Grrrrrrr.
Talking of adverts, has anyone had to answer any awkward questions from their children regarding the reality of Santa because of the flipping Littlewoods advert?
“Who put an x-box under the tree? My lovely, lovely mother…”
What? Where the hell has Santa gone??
Years of hard-work gone into bringing the magic of Santa to the children ( the complex explanations of how he gets in when we have no fire-place, the glittery snowy footsteps left on the stairs, the reindeer teeth marks in the carrot stumps that Dasher, Dancer and co couldn’t finish etc, etc) are slowly being undone by that advert. Surely, there must have been a parent on that production team who realised this wasn’t really in keeping with tradition of Christmas? It’s giving the game away!!!!
And how could I talk about Christmas adverts without mentioning the (supposedly) tear inducing John Lewis advert. Now, I don’t know if I’m the only snow-cold-ice-queen out there, but this just does not make my eyes leak. Don’t get me wrong, I’m not dead, I did cry at the Lion King, and I do think it’s a lovely advert – the little boy who can’t wait to give his parents his present. As if! Bless him. But after missing it on the TV, and seeing the flood (via Twitter) of people in tears, I watched it on You Tube and didn’t get emotional. There I said it.
The advert that does get me going though, is the Disneyland one. Families surprising their children in various ways with trips to the promised land for children is marketing genius. Now when I say this advert gets me going, I mean, yes it makes me cry. Not because I am so happy for these little kiddies who are squeaking with delight, oh no it’s tears of guilt! Guilt that I am not surprising my little darlings with such trips. So much so, that I have promised myself that we will take them next year. As I said, guilt-provoking advertising genius.

